Schröder+Schömbs
Craft

Keeping Strategy, Story, and Content in perfect focus.

Our current Brands.

Eyes and ears on the market: We provide the spark for what’s next. We step into the ring to refine strategies and stories—turning small ideas into major campaigns.

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Product and Brand Communications
Influencer Communications
Airbnb x CO Berlin
Digital Lifestyle

Connecting through culture: C/O Berlin Open House, hosted by Airbnb

Strategy and Creative
Product and Brand Communications
Content Communications
Klarna/ trend by nature
Digital Lifestyle

Trendy by Nature: Wie wir mit Klarna den Zeitgeist vermessen

Content Communications
Product and Brand Communications
Strategy and Creative
taxfix/ fix mit taxfix
Digital Lifestyle

PR fix with Taxfix: How we make headlines with taxes.

Product and Brand Communications
Influencer Communications
Event and Live Communications
Royal Enfield / deutsche niederlassung
Mobility

Wie wir Royal Enfields deutsche Niederlassung zum Markenerlebnis machen

Event and Live Communications
Strategy and Creative
Product and Brand Communications
SailGP/ wind in kommunikation
Mobility

Setting Sail: How we breathe fresh wind into communication for SailGP

Event and Live Communications
Product and Brand Communications
Spotify/ kaulitz hills
Entertainment

From Mic Check to Media Momentum: Driving Visibility for the Kaulitz Podcast

Product and Brand Communications
Strategy and Creative
STIHL / Traditionsunternehmen
Sport and Leisure

How we future-proof a traditional company for PR

Product and Brand Communications
Event and Live Communications
Telekom/ esports
Digital Lifestyle

Chance, not Cheat: How we promote equality with Equal eSports

Event and Live Communications
Influencer Communications
Product and Brand Communications
tonies/ kinderschlaf
Entertainment

Tucking in the PR Story: How we made children's sleep easier with tonies

Event and Live Communications
Product and Brand Communications
Influencer Communications
tonies/ toniebox 2
Entertainment

More than an update: How we turned the Toniebox 2 into an immersive experience

Event and Live Communications
Product and Brand Communications
Influencer Communications
Backmarket/ News jacking
Digital Lifestyle

News-Jacking: How we made Back Market an expert voice in the debate

Content Communications
Product and Brand Communications
Strategy and Creative
United States Department of Agriculture / Foreign Agricultures Services
Trade and Hospitality

Cultivating a Continental Appetite: Defining the USDA’s European Identity

Event and Live Communications
Product and Brand Communications
Influencer Communications
Netflix /
Entertainment

NETFLIX's PR Triumph: How Precision Drives Streaming Success

Content Communications
Strategy and Creative
Product and Brand Communications
Tinder Dating Glossary
Digital Lifestyle

How we helped Tinder make Gen Z dating lingo make sense – even to their parents

Event and Live Communications
Product and Brand Communications
MTV EMAs 2022
Entertainment

How we hit the high notes with the MTV EMAs 2022 in Düsseldorf

Influencer Communications
Product and Brand Communications
Event and Live Communications
Royal Enfield/ Personality
Mobility

Between power and personality: How we position Royal Enfield in B2B and B2C

Content Communications
Event and Live Communications
Strategy and Creative
Berlin Food Week/ feast of ideas
Entertainment

A feast of ideas: How Berlin Food Week reinvents food culture

Content Communications
Product and Brand Communications
Strategy and Creative
Klarna Trend Report
Digital Lifestyle

From payment to polish: How we made Klarna become a beauty trend expert

Influencer Communications
Product and Brand Communications
ASICS this is for me
Sport and Leisure

Redefining Female Running Culture for ASICS Across Europe

Product and Brand Communications
Influencer Communications
Event and Live Communications
elvie/  German market
Digital Lifestyle

A strong statement for nursing: How we are making Elvie the first choice for mothers

Influencer Communications
Strategy and Creative
Content Communications
Social Media to Sommelier
Entertainment

How we helped Berlin’s restaurants hire Gen Z – one TikTok at a time

Product and Brand Communications
Event and Live Communications
Influencer Communications
Coffee B/ Getting the (Coffee-)Ball rolling
Food and Beverage

Brewing Change: How CoffeeB's Zero-Waste Solution energizes Germany

Product and Brand Communications
Influencer Communications
Shining a Light on Innovative Hair Car
Fashion and Beauty

How We Launched Zuvi Halo into the German Market

Event and Live Communications
Influencer Communications
Product and Brand Communications
W DRIVE and staying in the media fast lane
Digital Lifestyle

Fast lane to the media: The Porsche exhibition at Berlin's VW DRIVE

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Explore our clients, projects, and expertise.
portfolio

Our services.

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1

Product and Brand Communications

We dive deep into your brand, acting as your deep net into the media landscape. PR with strategy and tactics. Timing is a pitch—and if you miss it, it’s a bitch.

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Content Communications

You want content that works. So do we. We think content from initial spark to final impact.

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Influencer Communications

Reach is good. Authenticity, engagement, and credibility are better.

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Event and Live Communications

Whether it’s a pop-up, press event, set visit, interview day, or classic consumer event: we develop live formats with distinctive character.

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Strategy and Creative

Impactful communication starts with a clear foundation. We build strategies and creative ideas that resonate with your brand and your audience while remaining rooted in the real world.

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Unsere Leistungen.

01

Public Relations

Wir übernehmen alle erforderlichen Aufgaben – vom Pressetext über die Kampagnenplanung bis hin zur Steuerung internationaler Projekte. Wir erstellen Pressematerialien in Wort und Ton, mit Foto oder Bewegtbild, erledigen den Musterversand sowie die Medien- und Influencer:innen-Ansprache. Reporting, Dokumentation und Evaluation selbstverständlich auch.
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02

Strategie und Konzeption

Ein eigenständiges Team berät strategisch und entwickelt maßgeschneiderte Kommunikationslösungen. Wir konzipieren individuelle Ansätze, die auf Machbarkeit geprüft sind. Vom Ideenpapier über eine PR- und Influencer:innen-Kampagne bis hin zur Jahreskampagne.
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03

Influencer Relations

Von der strategischen Beratung und Erstellung des Aktivierungsplans über Recherche, Selektion, Seeding und Abstimmung: Wir übernehmen Anfrage, Abstimmung, Umsetzung und Steuerung, Clipping- und Social-Media-Monitoring sowie Reporting der Influencer:innen-Aktivierungen. Im Bereich Social Media erstellen wir Kanal- und Contentstrategien, Designs, Redaktionspläne und übernehmen redaktionelle Betreuung, Community-Building/-Management, Monitoring sowie Support bei der effizienten Nutzung von Werbemöglichkeiten.
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04

Live-Communication und Events

Events sind für uns ein wichtiger Bestandteil des Markenerlebnisses. Ob Blogger:innen-Workshops, Pressekonferenzen, Launch-Events und Panel-Talks, VIP-Events, Guerilla-Maßnahmen oder Store-Openings: Wir sorgen dafür, dass die Technik stimmt und übernehmen Konzeption, Planung, Produktion, Roter Teppich und das Einladungs- und Gästemanagement.
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05

Format- und Contententwicklung

Wir sind gern kreativ. Wir entwickeln sowohl Assets wie Grafiken, Filme und Texte als auch ganze Formate inklusive Storytelling.
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