ZDF, Ggermany’s biggest TV broadcaster, wants to break new ground and dispel old myths: public service content is only for older people and exclusively linear.
We specialize in communicating young formats across ZDF, ZDFneo, and ZDFinfo. Our core competency is developing integrated storytelling strategies that seamlessly align format positioning, talent themes, and current media interests. We ensure maximum visibility through coordinated set visits, interview scheduling, and the creation of dedicated audio interviews for radio PR. Furthermore, we expand the reach by identifying suitable influencers for content seeding and producing exclusive content for the ZDF Mediathek Instagram channel directly on set.
